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Analysing the Twitter takeover: what it really means for brands

May 2023 
By Eve Bolton
A lot has happened since Elon Musk completed his acquisition of Twitter and claimed “the bird is freed” in October 2022 – from mass staff layoffs to reinstating controversial accounts. One of the biggest changes Musk has introduced is Twitter’s updated verification rules, in a series of moves that has sparked concerns about the potential impact fo…

Movers and fakers: addressing the rise in counterfeit luxury goods in the digital age

May 2023 
By Heather Grace
Counterfeit luxury goods are by no means a new phenomenon, but significant changes in recent years to supply and demand, along with a rise in digital sales platforms (particularly on social media), are presenting new challenges for luxury brands in tackling counterfeits.  A joint study from the Organisation for Economic Co-Operation…

Something in the AirTag: digital trackers and their impact on privacy

January 2023 
By Adam Ispahani
The Christmas season saw many people acquire new gadgets, including tracking devices to help those who are always losing things to keep track of their belongings and avoid the panic that comes with a lost set of house keys.

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