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Spotlight on Search Strategy

August 2023 
By Barry Smith
Digitalis’s Search Strategy team helps clients navigate the ever-changing world of online search to ensure they make the best first impression when somebody searches for them online. Our Head of Search Strategy, Barry Smith, talks about the evolution of online search, including the recent rise of AI chatbots, and how his team combines Digitalis’s…

AI voice tools: how do they work and what are the risks?

August 2023 
By Adam Ispahani
We investigate the world of AI voice technology, and the threats posed by its increasing use and easy availability. With modern tools making it possible to replicate a person’s voice increasingly convincingly, we examine how AI voice tools work, their uses, and the risks they carry when in the hands of those wishing to misinform or cause harm.

Re-evaluating our relationship with social media: the impact of online safety, trust, data and reputation

April 2023 
By Barney McCarthy
Many people’s relationship with social media goes no deeper than idle distraction on the morning commute, restaurant recommendations, or trying to avoid spoilers for the latest series they are bingeing.

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