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News & Research

Articles By Georgina Lovett-Wride

Navigating the social media landscape in 2023

December 2022 
By Georgina Lovett-Wride
Headlines emerging from Silicon Valley this year have been followed by their own ricochets, with substantial impacts on the companies concerned. Culture clashes as Elon Musk navigated his deal to purchase Twitter, and the most significant round of job cuts in Meta’s history (around 13% of the workforce) have prompted both social media giants to …

Unknown unknowns: protecting your brand in the face of unexpected tech failures

January 2022 
By Georgina Lovett-Wride
Data breaches, cyber-attacks, unstable server crashes and software dependencies: for companies facing public tech failures, efforts to restore brand loyalty can be as expensive as litigation costs, so the fear of losing investor and customer commitment should be as great a worry as the operational disruption such failures cause. 2021 bade us …

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